Andrian, A., P. . Nila Sari, M. Anwar, R. Wijayaningsih, and C. I. . Wahyu Putra. “Analysis of Marketing Strategy, Purchasing Interest and Loyalty Towards Retail Stores’ Profitability in Bekasi Area”. Jurnal Manajemen, Akuntansi, Ekonomi, vol. 4, no. 2, Sept. 2025, pp. 586-99, doi:10.59066/jmae.v4i2.1629.